Totally Interactive Weather Information (TiWi) offers patent-pending online weather tools to media web sites including Newspaper, Radio, and Television.  TiWi is the first online weather software to integrate interactive advertising as part of the product.  When TiWi’s Weather Window^TM is utilized on a website, advertisers can buy space and “sponsor” the weather.  The weather products that TiWi offers include the patent-pending Weather Window^TM, Interactive radar maps, and a variety of weather-at-a-glance widgets.

TiWi was founded by Dave Dahl.  For over 30 years, Dave has been the Chief Meteorologist for an ABC affiliate in the Twin Cities.  After nearly three decades of fielding personal weather requests from family, friends, and friends of friends, Dave got to work creating a solution that could provide personal weather forecasts with the click of a mouse. Dave, together with son Andy Dahl and Webaloo, Inc. developed TiWi; a package of website, video, and data technology that integrates huge volumes of information from multiple national weather services. Unprecedented personalization features and revenue-generating capabilities make TiWi more than a typical weather widget: it’s an innovative advertising solution for any website.

Businesses are looking more and more to their web sites to generate revenue; a great place to start is through advertising.  But, there are a variety of ways to include advertising, some more effective than others. According to Andy Dahl, co-founder and Vice President of TiWi, “Advertisers are looking for more from their online advertising; they want their ad to be seen, but also interactive and engaging; the Weather Window^TM does that and places the ad in a non-traditional space on the web site making the advertisement truly unavoidable.”